The Inergize Web CMS is a comprehensive platform that simplifies website management for beginners and provides the flexibility advanced users seek – all while maximizing return on investment for local media companies.
The fully integrated platform includes ad management, video publishing, email and syndication delivery, mobile distribution with WAP sites and integrated SMS, user generated content, weather management, games and contests, e-commerce, comprehensive content from a dedicated news team and more opportunities to maximize revenue than competing platforms.
The Inergize Digital Web CMS leads the industry in technology innovation by employing robust performance features that increase productivity such as one-touch publishing, and a proven integration strategy that mitigates risk when migrating websites. Local media companies also experience more local and national advertising opportunities, advanced search engine optimization and industry-leading client support.
- Website Design
New clients to Inergize Digital find a multitude of website design templates to choose from – all based on leading consumer research with the latest technologies. Have a specific need? Our team of talented web designers can create a website design to exceed the needs of the most selective clients. At Inergize Digital, we work only with local media companies, therefore you'll find flexible website templates and designs that are easy to update and monetize, increasing efficiencies and productivity.
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- Editorial Content & Syndication
The award-winning Inergize Digital Content Team provides 24/7/365 news that is automatically added to client websites as it happens with images and slideshows. The Content Team provides coverage of more than 20 content types, including news, weather, sports, lifestyle and entertainment. Special events coverage is also included for presidential elections, the Olympics, extreme weather and more.
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- Mobile Distribution
For mobile applications, please go to Inergize Mobile, the industry’s leading app that distributes locally branded content to the Apple® iPhone, Apple® iPod touch®, Apple® iPad™ and Google® Android handsets.
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- Email Management
Email Connect™ creates, manages, sends and tracks newsletters, emails, alerts and other direct communication to capture consumer attention and advertising revenue with maximum impact. Email Connect employs complete flexibility with standard and customizable HTML email templates, while delivering on performance to ensure emails display as designed, are delivered at the highest possible rate and are simultaneously processed for virtually instantaneous message priority.
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- User Generated Content (UGC) / Social Media
UGC builds community and increases brand loyalty by engaging consumers with photo and video submissions, polling, text and video commenting, blogs, community sites, forums and community calendars. Clients find it easy to monitor comments; share content on Facebook, Twitter, LinkedIn and more; and build vertical communities that generate revenue – all with integrated tools in the Inergize Web CMS.
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- Games
Inergize Digital offers a series of reality show, sports and award show games to increase website traffic, increase time spent through consumer engagement, build communities and generate revenue through game sponsorship. All games are locally branded and offer a turn-key solution for quick and easy set up and deployment.
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- E-commerce
The Inergize Web CMS offers local media companies a turn-key e-commerce website that generates revenue. Local media companies can sell discounted gift certificates for restaurants, fairs and events, retail shops, health and wellness, entertainment and more. Whether it's a one-week or one-month promotion, Inergize Digital clients have generated nearly $30,000 in a single campaign.
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- Advertising Management
With complete analytics, forecasting and inventory, the Inergize Web CMS provides the most comprehensive ad platform with more opportunities to generate more revenue than the competition. Our local and national ad networks include video pre-roll, geo-targeting and support for the latest rich media ad types.
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- Analytics
The comprehensive analytics package in the Inergize Web CMS creates reports and performs detailed analysis with just a few mouse clicks. From standard to custom reports, all of the tools are included to comprehend and communicate web metrics throughout the organization, ensuring accurate metric-driven decisions.
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- Video Publishing
The Inergize Web CMS fully integrates the best-of-breed Syndicaster video publishing platform with automated video capture and a web-based video editing system, offering a superior customized workflow that supports importing video (MRSS) feeds; simultaneous video publishing to primary websites, WAP sites and mobile apps; user generated video uploads; provides searchable video content; and supports live streaming audio and video online and on mobile devices. Newsroom systems are also integrated for automatic video publishing to YouTube and to mark video in and out points for today’s fastest video publishing.
The video platform supports all common video codecs, such as H.264, H.263, MPEG-4, MPEG-2, MPEG-1, WMV, MOV and AVI. It also supports Flash, Silverlight and Windows formats, as well as video podcasts.
Rather than a 14-day delete cycle, the Inergize Web CMS offers configurable video storage for extended consumer playback and to best meet client need.
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- Search Engine Optimization (SEO)
Inergize Digital employs SEO best practices to encourage higher website page ranking in search engines. Our mission is for client sites to appear on the first page for searched keywords that are relevant to the local media company. Much of the SEO tools in the Inergize Web CMS are automatic, and our Search Engine Marketing Professional Organization (SEMPO) and Google Account Manager Certified staff also train clients to utilize manual techniques that further improve website ranking in search engines.
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